Privacy Policy

SAAR Realtech | Effective Date: 2023 | Last Updated: 2026

1. Introduction

SAAR Realtech provides real estate market research, product recommendations, and project marketing strategy services through www.saarrealtech.com and the reports, presentations, and communications we deliver to clients. This Privacy Policy explains what personal information we collect, how we use and share it, and the choices you have.

By using our Services, you acknowledge that you have read this Policy. If you do not agree with it, please do not use the Services.

2. Who We Are

SAAR Realtech is a Pune-based real estate research and advisory firm. We help real estate developers and companies make data-driven decisions through location-specific market research, product recommendations, and project marketing strategy, backed by more than 17 years of experience in the real estate market.

SAAR Realtech is responsible for the personal information described in this Policy.

Legal entity: SAAR Realtech
Office: 904-Durain, Nyati Environ, Lane No 5, Tingare Nagar, Vishrantwadi, Pune, India
Website: https://www.saarrealtech.com

3. Information We Collect

3.1 Information you provide to us

• Contact and company details: name, email address, phone number, company name, designation, and address, when you use our contact form or get in touch by email, phone, or social media
• Project and research briefs: project location, land parcel details, target customer segment, budget, and other project information you share when commissioning market research, product recommendations, or marketing strategy work
• Engagement and billing details: GST and tax details, invoices, and payment confirmations (we do not store card details)
• Communications: emails, call and meeting notes, feedback, and testimonials you agree to let us publish
• Survey and interview participation: responses and opinions you give if you take part in our market research

3.2 Information collected automatically

• Device and usage data: IP address, browser type, operating system, pages viewed, reports downloaded, search queries within the platform, referring URLs, and timestamps
• Cookies and similar technologies: see Section 8

3.3 Information from other sources

• Public records and property data: land registries, tax and assessment records, permits, deeds, and court filings, which may include names of property owners
• Licensed third-party data: data aggregators, listing services, and commercial data providers
• Business contacts: professional contact information from publicly available sources or business partners

Where property records identify individuals, we treat them as personal information and handle them under this Policy.

3.4 Sensitive information

We do not intentionally collect sensitive personal information (such as government ID numbers, financial account credentials, health data, or biometric data). Please do not send us such information unless we specifically request it for a defined purpose.

4. How We Use Information

We use personal information to:

• Provide, maintain, and improve the Services, including delivering reports and analytics you request
• Create and manage your account, process payments, and send invoices
• Respond to inquiries and provide customer support
• Conduct and publish market research, using aggregated or de-identified data wherever possible
• Personalize content, alerts, and recommendations
• Send service announcements, product updates, and, where permitted, marketing communications
• Monitor security, prevent fraud and abuse, and enforce our terms
• Comply with legal obligations and respond to lawful requests
• Analyze usage to develop new features and products

5. Legal Bases for Processing (EEA / UK Users)

We process personal data in accordance with the Digital Personal Data Protection Act, 2023 (DPDP Act), and other applicable laws in India. Depending on the circumstances, we process personal data:

• based on your consent, after providing notice describing the personal data and the purpose of processing; or
• for other lawful uses recognised under the DPDP Act.
• Where processing is based on consent, you may withdraw your consent in the manner described in this Policy. Withdrawal does not affect the lawfulness of processing carried out before withdrawal. We will process personal data only for the purposes stated in the notice or otherwise permitted by applicable Indian law.

6. How We Share Information

We do not sell your personal information for money. We may share it as follows:

• Service providers: hosting, analytics, payment processing, email delivery, CRM, and customer support vendors who process data on our instructions
• Clients and partners: where you have asked us to share information with a named party, or where research is delivered jointly
• Professional advisers: lawyers, auditors, insurers, and consultants under confidentiality obligations
• Corporate transactions: in connection with a merger, acquisition, financing, or sale of assets, subject to continued protection of your data
• Legal and safety reasons: to comply with law, court orders, or government requests, or to protect rights, safety, and property
• Aggregated or de-identified data: which cannot reasonably identify you, and may be published in reports or shared with third parties

7. International Data Transfers

We may process and store personal data in India and, where our hosting, email, analytics, CRM, or other service providers operate, in other countries. Where personal data is transferred outside India, we will do so in accordance with the DPDP Act, 2023, and any restrictions or requirements imposed by the Government of India under applicable law. We take reasonable steps to ensure that service providers handling personal data maintain appropriate safeguards and process the data only for the agreed purposes.

8. Cookies and Tracking Technologies

We use cookies, pixels, and similar tools for:

• Essential functions: login, security, and load balancing
• Analytics: understanding how the Services are used (e.g., Google Analytics, if enabled on our website)
• Preferences: remembering settings
• Marketing (if applicable): measuring campaigns and showing relevant ads

You can manage cookies through our cookie banner and your browser settings. Blocking some cookies may affect functionality.

9. Data Retention

We keep personal information only as long as needed for the purposes described in this Policy, including legal, accounting, and reporting requirements. Typical periods:

• Account data: for the life of your account plus 18 years
• Billing records: 7 years or as required by tax law
• Marketing preferences: until you unsubscribe or request deletion
• Website analytics: 26 months

When data is no longer needed, we delete or irreversibly anonymize it.

10. Your Rights and Choices

Subject to the DPDP Act, 2023, and other applicable Indian laws, you may have the right to:

• obtain information about the personal data we process and the processing activities, as provided under applicable law;
• request correction of inaccurate or misleading personal data;
• request completion of incomplete personal data;
• request erasure of personal data, where applicable;
• withdraw consent at any time, where processing is based on consent;
• access grievance redressal by contacting us through the details below;
• nominate another individual to exercise your rights in the event of your death or incapacity, as permitted under the DPDP Act; and
• opt out of marketing emails by using the unsubscribe link in any message.

To exercise your rights or raise a grievance, contact us at info@saarrealtech.com. We may need to verify your identity before acting on a request. We will respond within the timelines prescribed by applicable Indian law. You may also have the right to approach the Data Protection Board of India, in accordance with the DPDP Act and applicable rules.

11. Property Owners and Individuals in Public Records

If you are named in public property records that we use in our research and would like to know how your information is used, or wish to request correction, suppression, or removal where the law allows, contact info@saarrealtech.com. We will assess each request against applicable law and the nature of the underlying public record.

12. Data Security

We use administrative, technical, and physical safeguards appropriate to the sensitivity of the data, including encryption in transit, access controls, staff training, and vendor due diligence. No system is completely secure, so we cannot guarantee absolute security. If a breach affects your personal information, we will notify you and the relevant authorities as required by law.

13. Children’s Privacy

The Services are intended for business and adult users and are not directed to anyone under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with information, contact us and we will delete it.

14. Third-Party Links and Services

Our Services may link to third-party websites, data sources, or tools. We are not responsible for their privacy practices, and we encourage you to read their policies.

15. Automated Decision-Making and Analytics

We may use models and algorithms to produce property valuations, forecasts, and market indicators. These outputs relate to properties and markets rather than making legally significant decisions about individuals. If we ever use automated processing that significantly affects individuals, we will provide notice and human review where required by law.

16. Changes to This Policy

We may update this Policy from time to time. We will post the revised version with a new “Last Updated” date and, for material changes, notify you by email or through the Services before the changes take effect.

17. Contact Us

For questions about this Policy or to exercise your rights, contact SAAR Realtech at info@saarrealtech.com, +91 9284875308 / +91 9765553137, or write to 904-Durain, Nyati Environ, Lane No 5, Tingare Nagar, Vishrantwadi, Pune, India.